How Striving for Excellence Helped Him Survive Entrepreneurship

How Striving for Excellence Helped Him Survive Entrepreneurship

Episode 3: Brett Netherton, MS, CNIM, FASET, FASNM

Audio Only

July 22, 2024

James interviews Brett Netherton, a widely recognized expert in the field of neurodiagnostics and medical device development.

In this episode, Brett discusses how his hope to become a fighter pilot ultimately helped him find his way into engineering, grow his fascination with the human body, and develop him as a successful entrepreneur.

We discuss what it was like to found Rhythmlink and what he learned as he worked to setup a manufacturing facility in Hong Kong. And, we talk about how his approach to electrode manufacturing sent shockwaves through the industry.

As the past owner of one of the most successful electrode manufacturers in the field, we discuss how he learned to provide quality, availability and affordability as he unknowingly helped to transform the world of disposable device manufacturing.

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Show Notes and Links to Explore

About Brett

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Brett has his undergraduate degree in Electrical Engineering and his master’s degree in Exercise Physiology.  In addition to making and studying electrodes for many years, he has been fortunate to practice IOM as well as dabble with EEG, evoked potentials,  and nerve conduction studies.

He enjoys talking about the intersection of physics, electronics, and neurodiagnostics. Brett is always a popular speaker at neurodiagnostic society meetings such as ASNM, ASET, and SSET.  He has a way of explaining electronics to make it understandable to the common person.

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